How to Advertise Your Job Listing

Bob does this for his business's job opening:

• "Let's put our job ad on Craigslist!"
• "We'll find our next superstar!"
• "OH YEAH!"

He finds good peeps -- but not great peeps.

How do you ensure a successful recruiting campaign?

Take this mindset:

• The more people who see your ad, the more candidates you find.
• The more candidates you find, the more potential superstars you find.

Have a job that you need filled?

Expose it:

1. List it on your website's homepage.
2. Put in every job board that has potential superstars.
3. Tell every=%^@%^@%^@-one you know.
4. Seek recruiters.
5. Give team members incentives (e.g., finders' fees)

The wider you cast your net, the likelier you'll find better candidates.

The numbers game.

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