Finding Promising Business Ideas
- Go to a flea-market/foreign-country/somewhere-obscure/yadda.
- What's selling like bonkers?
BAM GREAT LICENSING MOMENT 4 U.
Adapt the product to your own market.
Starbucks's modern concept started with Howard Schultz visiting Italy and recognizing the freakishly popular coffeehouses as "third places" for the Italian community.
If X is popular in one market, and X is unknown where you do business, X might be one ridiculously promising idea to adapt to your market.
Speculative = The Suck.
Win by proof.
(Happy Halloween!)
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Posted on October 31